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# Lauren Labeled

Top TikTok UGC Agency

## Sitemaps

- [XML Sitemap](https://laurenlabeled.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [How Our UGC Agency Grew TikTok Shop Revenue 400x for We’re Not Really Strangers in 60 Days](https://laurenlabeled.com/ugcagency-wnrscasestudy/) - See how our UGC agency helped We’re Not Really Strangers grow TikTok Shop revenue by 400x with content designed to convert views into sales, not just go viral.
- [How Mandala Scrubs Generated $2.7M In 5 Months On TikTok With Lauren Labeled Creatives](https://laurenlabeled.com/mandala-2023-casestudy/) - "Lauren Labeled continues to blow away my expectations. These are real, no BS results. It’s refreshing to finally find a partner who can execute on the creative side and bring ideas for the brand to life in a way that’s even better than I expected."– Kaustubh V., Founder of Mandala Scrubs The Problem Mandala Scrubs
- [UGC Ads Effectiveness in 2024: Navigating the Evolving Landscape of Paid Advertising](https://laurenlabeled.com/ugc-ads-effectiveness-2024/) - How effective are UGC ads? UGC ads boast authenticity, forging a connection with audiences, but with so many brands running UGC, how can you make ads that stand out?
- [How to Promote Your Products on TikTok Shop for Business](https://laurenlabeled.com/tiktok-shop-business/) - Welcome to the future of e-commerce – TikTok Shop. In this comprehensive guide, we'll explore TikTok Shop's unique features and how brands can harness its dynamic platform to elevate their business. What is TikTok Shop? TikTok Shop marries social media with e-commerce, providing a seamless shopping experience within the TikTok app. Unlike other platforms, TikTok
- [Paid vs Organic Social Media: What's The Difference?](https://laurenlabeled.com/paid-vs-organic/) - Learn the difference between organic and paid strategies and learn how to harness their power for your brand's growth from a leading UGC agency.
- [5 Mistakes To Avoid In Your BFCM Advertising](https://laurenlabeled.com/5-mistakes-bfcm/) - Discover five common advertising pitfalls and strategies for success during Black Friday. Ensure your brand stands out this holiday season with proven tips from a leading UGC agency
- [Unlocking TikTok Success: Strategies for Organic Brand Growth on TikTok](https://laurenlabeled.com/organic-tiktok-success-brand/) - Want to unleash the power of organic TikTok for your brand? Discover proven strategies and expert tips for brand growth in this comprehensive guide.
- [6 Best Practices For UGC Ad Creatives That Perform](https://laurenlabeled.com/best-practices-ugc-ad-creatives/) - User-generated style content (UGC) is a powerful tool for marketers looking to get more from their ad spend. However, creating effective UGC can be a challenge since it requires a careful balance of creativity, authenticity, and marketing savvy. Keep reading to explore some of our best practices for creating high-performing UGC creatives that resonate with
- [Achieving Nearly 7x ROAS For Modular Closets With UGC Ad Creatives](https://laurenlabeled.com/case-study-modular/) - In 2023, the best way to hedge your brand from the noisy digital landscape and rising advertising costs are through great creatives. What we mean by "great" creatives are creatives that demand attention and prioritize getting the viewer to convert. Modular Closets offers closet systems that can be built by anyone and are designed specifically
- [How We Grew Mandala Scrubs TikTok By Nearly 13,000 Followers In 4 Months](https://laurenlabeled.com/mandala-organic/) - While TikTok has certainly become more popular over the past few years, it can still be considered a "blue ocean" for marketers, especially for those who are willing to think creatively and take a unique approach to their marketing strategies while still keeping end goals in mind. While there is no doubt that the platform
- [TikTok Growth: To Be Unhinged Or Hinged?](https://laurenlabeled.com/grow-organic-tiktok/) - So, you want to build your brand's TikTok presence? That's a great idea! TikTok is one of the fastest-growing social media platforms, and it has become an excellent platform for brands to reach new audiences. However, the competition is fierce, and it can be tough to stand out from the crowd. That's where Duolingo comes
- [Growing Wagmo With UGC TikTok Ads: A Case Study](https://laurenlabeled.com/wagmo-ugc-tiktok-ads/) - It was very helpful having Lauren Labeled handle end-to-end creation. We struggled to find creators on our own with our budgets, but this was a great low-overhead option to tap into creators and test different angles through UGC." - Colin McCormick, Growth at Wagmo The Problem Before working with Lauren Labeled, Wagmo's biggest pain points were
- [Organic TikTok VS Paid and How To Use Both](https://laurenlabeled.com/organic-tiktok-paid/) - While organic and paid TikTok may seem like two distinct and separate approaches, they can actually be used together in a complementary way.
- [How Mandala Scrubs Generated $51K In 2 Days Using Lauren Labeled Creatives](https://laurenlabeled.com/mandala-scrubs-casestudy/) - "There has been nothing more rewarding than to find a partner who takes the entire process into their own hands. I can trust them to be on point every time and really understand the brand that I've built. I'm thrilled to have found The Lauren Labeled team so I have an ad creative partner for
- [5 Things You Need For Better Creative Briefs](https://laurenlabeled.com/ugc-creative-briefs/) - The biggest mistake Lauren and I made when we were figuring out how to scale our TikTok UGC agency was not giving creative briefs and thinking the creators could make an amazing video using general guidelines and just the brand's website... No. Absolutely not. Like a "wait for weeks just to get a video that
- [Whitelisting: A Guide For Performance Marketers](https://laurenlabeled.com/whitelisting-performance-marketers/) - Peter Czepiga drops knowledge on all things whitelisting. Peter is a full-stack growth marketer with 5 years of experience scaling DTC brands from 0 to 7+ figures in monthly revenue. He's the founder of Flighted, a boutique growth agency that takes an advisor-led approach to help DTC brands profitably scale paid social channels. Post-iOS 14,
- [Case Study: Unbloat Decreases CPA By 40% and CPC By 20% After Partnering With Lauren Labeled](https://laurenlabeled.com/case-study-unbloat/) - The Problem Unbloat is a new, subscription-based brand dedicated to stopping persistent daily bloating in women. The Unbloat supplement contains 40 natural ingredients which help with digestion, pressure and pain, as well as boost health and immunity. Unbloat is both a rapid relief solution as well as a long-term digestive support solution. Before working with
- [What Does It Actually Take To Build a Top-Performing Creative Team?](https://laurenlabeled.com/build-top-creative/) - As new platforms arise, consumers’ preferences change, and companies try to scale, high-quality content is imperative. Getting fresh creatives on a consistent basis is a challenge that companies (across industries) are working through. But getting content is easy. Anyone can do it… Right? Shoot, you can use the phone you’re reading this on to make
- [Black Friday Cyber Monday: How To Prep Your Paid Ads & Content](https://laurenlabeled.com/black-friday-paid-ads/) - What you need to know: Start planning now! Time flies by much faster than you think and there's quite a bit that needs to be worked on and prepared. Black Friday and Cyber Monday are just a few months away and you'll need every second to make sure you have developed a solid, well-researched strategy,
- [Read This Before Launching Your Next TikTok Campaign](https://laurenlabeled.com/tiktok-media-buying/) - When it comes to advertising on social, there are quite a few common pitfalls that cost companies money, time, and resources. We wouldn’t be able to fit them all into one email (that you’d actually read), so the first one we’re focusing on is the 🙅🏽‍♀️ blanket approach 🙅🏽‍♀️. The blanket approach means using the
- [How To Set Paid Ads Up To Win The Battle For Attention](https://laurenlabeled.com/paid-ads-attention/) - “Nobody can focus these days.”“No one reads anymore!”“Nobody can sit still.” How many times have you heard people say things like this? Everyone is convinced that our attention spans are diminishing. But that’s not the truth.People’s attention spans aren’t shorter. More people read now than ever before. More people binge-watch entire seasons. More long-form content
- [A Deep Dive Into The UGC Ads Of a $60M Company](https://laurenlabeled.com/ugc-analysis/) - Part of our scope of work is always staying on top of new trends, coming up with new creative angles, and constantly doing market research. Part of our strategy for constant growth and improvement is not only saving ads that make us stop, but analyzing why they made us stop. You make good ads once
- [4 Red Flags To Beware Of When Hiring An Ad Partner](https://laurenlabeled.com/red-flags-ad/) - The barrier to entry is extremely low when it comes to content creation, UGC, and advertising services in general. Meaning… Anyone can start offering it. When the barrier to entering an industry is low, it leaves a lot of room for businesses like yours to end up with a partner that doesn’t know what they’re
- [Top Misconceptions Around TikTok UGC](https://laurenlabeled.com/misconceptions-tiktok-ugc/) - Here are the top myths we hear from businesses that are interested in testing UGC-style ad creatives. Let's get right into it. 1. "We can't use UGC because we don't have a physical product" Although UGC-style content works amazingly for e-commerce and DTC brands that offer an actual product, it's also proven to work well
- [Is your brand thriving or just surviving?](https://laurenlabeled.com/thriving-surviving/) - It’s time to talk about surviving versus thriving as a business. Surviving might be a bit dramatic. But what we mean by this is maybe business is doing okay, but there are gaps and room for improvement. Or maybe your brand is hanging on to the same creatives and what worked 1-2 years ago, but
- [3 Things That Are Making Your TikTok Creatives BORING](https://laurenlabeled.com/tiktok-creatives-boring/) - Let's cut right to the chase—lots of ad creatives (and content altogether) tends to be boring. And if your content is boring then it's also ignored. As brand owners, we can be so excited about our company and with that excitement, it can be easy to jump to conclusions. We assume the customer cares about
- [The dark side of going viral](https://laurenlabeled.com/the-dark-side-of-going-viral/) - Founders and brands, if you’re worried about going viral and unlocking the TikTok algorithm… This is for you. The pressure to go viral is intense. We get it. Some brands think the more people who see their stuff, the more likely it is that they will get more sales, right? But it really shouldn’t be
- [4 TikTok ad trends you should test](https://laurenlabeled.com/4-tiktok-ad-trends-you-should-test/) - Happy Tuesday! Here are some hot TikTok trends and concepts that you should try in your next videos whether you’re a brand or a creator. Let’s get to it… #1 Split-Screen Here’s a Lauren Labeled video example that we did for an eyelash brand. Showing the before and after is powerful because the viewer can
- [it's time to take your UGC next level](https://laurenlabeled.com/its-time-to-take-your-ugc-next-level/) - Okay, time to get real… Lauren and I felt like we faced challenge after challenge when we first started building our UGC business. There was plenty of screw-ups, questions, tears, and anxiety. We felt alone. Any time we tried to do research on UGC-style content creation, we landed on resources that talked about influencer marketing
- [How does UGC for organic differ from UGC for ads?](https://laurenlabeled.com/how-does-ugc-for-organic-differ-from-ugc-for-ads/) - How is content different if it’s used in organic posts on the feed versus if it’s being used in paid ad campaigns? We’ve seen quite a few people ask this question—both creators and companies. There’s quite a big difference, so let’s get into it. Different Goals My standard for organic content, is typically 80% value
- [Read this if you want successful UGC projects](https://laurenlabeled.com/read-this-if-you-want-successful-ugc-projects/) - Happy Tuesday! In the creative process, we’ve found that there are TONS of little details and room for mistakes. We made those mistakes so hopefully, you don’t have to.UGC creators: here are four questions that should be asked and answered before diving into a client project. On the other hand, if you’re a brand owner
- [UGC ad inspiration: our top picks this week](https://laurenlabeled.com/ugc-ad-inspiration-our-top-picks-this-week-2/) - Hey! It’s that time again… Here are our top picks this week for awesome UGC ad creatives and why we love them so much. These were sourced from Tik Tok’s Ad Creative Center and Tik Tok itself. #1 Food/Drink Why we love it: The money in the coffee is the ultimate scroll-stopper. If your offer
- [How we create videos that are featured by Tik Tok as Top Ads](https://laurenlabeled.com/how-we-create-videos-that-are-featured-by-tik-tok-as-top-ads/) - Okay, time to be a bit vulnerable… Lauren and I had quite a few bumps in the road as we were getting started on building our UGC business. We had our fair share of screw-ups, tears, and anxiety. UGC content is very niche specific and, because of that, we felt alone. Any time we tried
- [A snippet from our UGC guide](https://laurenlabeled.com/a-snippet-from-our-ugc-guide/) - Morning! As you probably know, we’re dropping a 29-page guide on getting started with user-generated content very very soon. It covers everything you need to get started like: Tech setup How to research and plan videos How to write effective scripts How to build a portfolio from scratch Website must-haves How to film and edit
- [5 questions to ask for successful UGC videos](https://laurenlabeled.com/5-questions-to-ask-for-successful-ugc-videos/) - Hey! Dropping by to uncover the 5 major questions that should be asked as a UGC content creator before you get started working with a brand. Brands: this should help you prepare and know what’s required in order for the most successful and effective UGC videos. If you find this helpful, tweet us your biggest
- [4 tik tok trends your brand needs to use right now + examples](https://laurenlabeled.com/4-tik-tok-trends-your-brand-needs-to-use-right-now-examples/) - Hey! Each week, we make new creatives for our clients so we’re constantly sourcing inspiration and staying on top of the latest trends. Here are 4 creative concepts that can work for both your paid ads as well as your organic feed. If you have any questions or comments, feel free to reply directly to
- [Our best practices for awesome Tik Tok ads](https://laurenlabeled.com/our-best-practices-for-awesome-tik-tok-ads/) - Hey! Happy Tuesday to ya. We’re dropping in to cover our 3 best practices that result in 🔥 user-generated style Tik Tok ads. If you’re new here, user-generated content (UGC) is the type of content that isn’t heavily branded or super focused on selling. It looks like someone picked up their phone to record a
- [UGC ad inspiration: our top picks this week](https://laurenlabeled.com/ugc-ad-inspiration-our-top-picks-this-week/) - Hey! Thanks for being subscribed. We’re kicking things off nice and simple with our top 5 ad picks (sorted by industry) for this week and why we love them. These were sourced from Tik Tok Creative Center. If you have any feedback or comments, feel free to reply or tweet us! 1 Food/Drink Why we

## Pages

- [Meta & TikTok Creative Agency Partner](https://laurenlabeled.com/) - The easiest way to source performance UGC ad creatives - We make TikToks, video ads, and creatives for your campaigns - Top TikTok UGC agency
- [Portfolio](https://laurenlabeled.com/portfolio/) - Portfolio High-Converting UGC Video Ads for DTC Brands. Every video scripted, cast, and edited in-house. Built to perform on TikTok, Meta, and more. All Fashion Pets Health & Wellness Lifestyle Beauty Apps YouTube Ready? Want ad creatives like these for your brand? We only take on a handful of brands at a time. If ad
- [Case Studies & Insights](https://laurenlabeled.com/our-thoughts/) - Stay up-to-date with the latest tips, tricks, and how-tos for TikTok ads and social media advertising. We've got you covered with top insights on TikTok UGC
- [About](https://laurenlabeled.com/about/) - "We started as creators. We're still creators." — The Laurens, Founders About Founded by creators. Built for performance. Ad spend managed $ 0 M+ Client retention 0 % Creator network 0 + Creator-led Since 2000 Lauren Labeled is a US-based boutique UGC agency founded in 2021 by two Gen Z creators both named Lauren. Since
- [Creator Application](https://laurenlabeled.com/creator-app/) - Create With Us
- [Terms of use](https://laurenlabeled.com/terms-of-use/) - Terms of Use 1. AGREEMENT TO TERMS These Terms of Use constitute a legally binding agreement made between you, whether personally or on behalf of an entity (“you”) and Lauren Labeled (“Company,” “we,” “us,” or “our”), concerning your access to and use of the https://laurenlabeled.com website as well as any other media form, media channel,
- [Privacy Policy](https://laurenlabeled.com/privacy-policy/) - Privacy Policy Last updated: January 07, 2022 This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You. We use Your Personal data to provide and improve the Service. By using
- [Contact us](https://laurenlabeled.com/contact/) - Contact Us We’re glad to hear from you. Please enable JavaScript in your browser to complete this form. Name * Email * Subject * Message * Send
- [Work With Us](https://laurenlabeled.com/work-with-us/) - Unignorable Ads and Hands-Off TikTok Growth Tell us more and we’ll send over deliverables and pricing within 24 hours! We’re looking for a handful of passionate brands who believe the future of advertising is authentic and relatable! You’re passionate about telling your customers’ stories and pain points in a way that doesn’t disrupt their experience
- [Hands-Off TikTok Organic Management](https://laurenlabeled.com/hands-off-tiktok-organic-management/) - Organic TikTok Strategy and Management Services to Unlock Success For Your Brand Work With Us Effective Organic TikTok Marketing We grow your brand’s organic TikTok presence by handling: 🔍 Market and competitor research✍️ Content strategy and pillars🎥 All concepts planned👩 Creator placement and management🤳 Filming and editing💬 Day-to-day posting and community engagement With over 1

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