Services - Lauren Labeled

Hands-Off UGC Campaigns Delivered Weekly—Managed Daily

TikTok Ad Creative Production

What's Included:

8 original videos and 8 variations for split testing
Custom client portal
Full team of 20+ creators—all sourced, trained, and managed for you
Pre-production: concepts, researching, sourcing inspiration, and script writing
Filming
Post-Production: editing, voiceovers, CC, text captions, and sounds
All raw footage
Full rights in perpetuity to use videos and footage across entire brand portfolio

Hands-Off Media Buying

What's Included:

Growth Roadmap: CRO Review, Marketing Mix Audit, and Tech Stack Evaluation
Daily ad management and optimization
Data-informed creative support
Weekly support calls reviewing channel-specific performance
Ad Copywriting

Whitelisting

We offer whitelisting to all of our clients! Whitelisting is running paid social from a handle other than your own brand.

Post-iOS 14, the standard definition of what works in paid social advertising has changed drastically. It’s no longer enough to simply follow media buying best practices and expect profitable campaigns.

Growth marketers have been forced to think outside of the box across the entire funnel, from product discovery to purchase. One of the ways we’ve thought outside the box to crush client results is through whitelisting!

Run your ad creatives from our creators’ accounts to:

✅ Boost authenticity
✅ Build trust and social proof
✅ Increase ad performance and cut costs in a post-iOS 14 era

Testimonials

Lauren Labeled totally exceeded my expectations. The organization and time management is top notch along with their desire to perfect their craft. Finding a UGC partner that can let me be completely hands-off was challenging until I found Lauren Labeled.

There has been nothing more rewarding than finding a partner who takes the entire process into their own hands. I can trust them to be on point every time. I’m thrilled to have found The Lauren Labeled team so I have an ad creative partner for the long term and don’t have to go back to the drawing board every few months.”

Lauren Labeled is one of those creator teams that just gets it. They know what a UGC ad should look like to be extremely native to the platforms. They know how to bring a creative brief to life so for all those reasons and more is why we’ll keep working and testing new angles with them.

FAQS

What kind of brands do you work with?

We work with all kinds of brands from e-commerce to apps. Whether you have a physical product or not, you can benefit from the power of UGC-style ads!

Our offering would be a great fit for businesses that are:

Spending $50k a month in ad spend and are looking to scale up
Killing it on other platforms but aren’t sure how to navigate ads for TikTok
Don’t have the time or expertise to handle production in house: sourcing and managing individual creators, developing strategy, scriptwriting, and creative optimization

We probably aren’t a good fit if your brand is:

New and building from the ground up
Only needing a few videos
Not currently running ads

Is there a minimum commitment?

Yes. We prefer a minimum of three month’s commitment. Like with any new partner, there are kinks to iron out at the beginning. We aim to build long-term partnerships with brands because we can build on what we already know and what’s work rather than starting from scratch every time

What do you guys handle exactly?

Everything from the very beginning of the project of doing market research and collecting data to when the video is completely done and ready to roll out.

If you need help with media buying, we offer a hands-off approach with that as well. We handle all daily optimization, creative testing, analyzing data to leverage winners, and we will send you an easy to follow report and summary each week.

Do you handle picking the creators?

Yes we do. We’ve hand selected and trained our team of creators and pick based on your goals, platforms, and target demographics. We will go over the creators we’ve pulled for your round of creatives.

What is the turnaround time?

When you first onboard with us, it will be about 3 weeks until you receive your first round of videos. From then, you can expect them to be delivered to your inbox every week on or before Sunday.