So, you want to build your brand’s TikTok presence? That’s a great idea! TikTok is one of the fastest-growing social media platforms, and it has become an excellent platform for brands to reach new audiences. However, the competition is fierce,…
TikTok has absolutely exploded in popularity within the last few years. While many people use TikTok to create and share fun and entertaining videos, businesses have also started to use the platform to promote their products and services. In general,…
“Lauren Labeled continues to blow away my expectations. These are real, no BS results. It’s refreshing to finally find a partner who can execute on the creative side and bring ideas for the brand to life in a way that’s…
It was very helpful having Lauren Labeled handle end-to-end creation. We struggled to find creators on our own with our budgets, but this was a great low-overhead option to tap into creators and test different angles through UGC.” – Colin McCormick,…
While TikTok has certainly become more popular over the past few years, it can still be considered a “blue ocean” for marketers, especially for those who are willing to think creatively and take a unique approach to their marketing strategies…
Peter Czepiga drops knowledge on all things whitelisting. Peter is a full-stack growth marketer with 5 years of experience scaling DTC brands from 0 to 7+ figures in monthly revenue. He’s the founder of Flighted, a boutique growth agency that…
The biggest mistake Lauren and I made when we were figuring out how to scale our TikTok UGC agency was not giving creative briefs and thinking the creators could make an amazing video using general guidelines and just the brand’s…
As new platforms arise, consumers’ preferences change, and companies try to scale, high-quality content is imperative. Getting fresh creatives on a consistent basis is a challenge that companies (across industries) are working through. But getting content is easy. Anyone can…
What you need to know: Start planning now! Time flies by much faster than you think and there’s quite a bit that needs to be worked on and prepared. Black Friday and Cyber Monday are just a few months away…
When it comes to advertising on social, there are quite a few common pitfalls that cost companies money, time, and resources. We wouldn’t be able to fit them all into one email (that you’d actually read), so the first one…